Book Launch & Marketing

The Journey to Marketing

Person typing on a laptop

Once your book has a confirmed publication date, our marketing team creates a tailored promotion plan to build awareness and availability. This includes targeted outreach based on your location and book themes, a professionally prepared press pack, and personalised pitches to reviewers. Copies from the initial print run are available for media and retailers who request them, and our distribution partners may feature your book in relevant promotions.

We work closely with you to strengthen both your author brand and your book’s visibility, providing useful resources such as social media guides and a monthly campaign newsletter.

Although we actively pursue media coverage and bookstore placement, final decisions lie with journalists and store managers, who consider factors such as interest, trends, demographics and budget. We share your book with all relevant outlets, but specific placement cannot be guaranteed.

Print & Digital Excellence Expanding Your Reach

Printed books stacked on a table

Online visibility is essential for building awareness as a published author. Our digital marketing team regularly develops campaigns across Instagram, Facebook, YouTube, Twitter and TikTok to maximise engagement with our audience. We create imagery, videos and promotional content for a wide range of titles, ensuring your book features across our social media platforms and website to enhance its visibility.

We can also create a dedicated author website or a bespoke book trailer for you to use online. A website helps you grow your readership, while a trailer provides a powerful tool for attracting interest across digital platforms.

Our digital and marketing teams work closely together to share important updates, ensuring your book receives consistent and effective promotion.

Book Publishing Image

Looking To
Submit Your Book?